As Wales’ recycling rate reaches an all-time high, we’re calling on our customers to keep up their ‘mighty’ efforts when it comes to recycling this Christmas.
With 94% of us recycling regularly*, Wales is a nation of Mighty Recyclers. We’re the world’s third best recycling nation, and we’re backing Wales Recycles’ Mighty Mission to get to number one.
The latest data reveals we’re one step closer to reaching the top spot with Wales’ overall recycling rate increasing to 65.4%**. This means we’re currently recycling just over 65% of our overall waste, exceeding Welsh Government’s ‘Beyond Recycling’ strategy target of 64% for this year.
A survey compiled earlier this year revealed that over 8 in 10 Welsh citizens now see recycling as the ‘right’ thing to do, with 7 in 10 recycling to do their bit for the environment***. More of us than ever see recycling as part of our day-to-day routine. Interestingly there has also been a big jump in the number of us citing environmental concerns as our key motivator to recycle. This is fantastic, but with almost half of us still not recycling everything we can, there is more we can do to ensure that our recyclable items are put out with our recycling kerbside collections every week.
If we’re to help Wales get from third in the world to first, and continue protecting our precious resources, we all need to ramp up our efforts this festive period.
Christmas is traditionally the time of year we create the most waste at home. From all the extra food we buy to the mountain of packaging from Christmas gift purchases, it’s a great opportunity to make sure we’re recycling everything we possibly can.
That’s why we’re supporting Wales Recycles’ Be Mighty. Recycle. campaign, funded by Welsh Government, to encourage everyone in Wales to be Mighty Recyclers this Christmas.
Eleri Morgan, Brand Manager here at Brecon Carreg, explains:
“Welsh citizens are showing that they are mighty when it comes to recycling and we should all be proud of our efforts, but there is still more we can do. We’re calling on our customers to keep up the good work over Christmas to help get Wales to No. 1, especially as this time of year when we consume and purchase a lot more than usual”.
“We know people in Wales care about protecting our beautiful country and recycling plays an essential role in tackling climate change. It’s a simple action that everyone can do to help make a real difference”.
Follow these top tips to be a Mighty Recycler this Christmas:
If you’re unsure what you can and can’t recycle, visit Wales Recycles’ Recycling Locator.
To learn more about Wales Recycles’ ‘12 days of Christmas’ recycling facts and tips, visit www.bemightyrecycle.org.uk or join the conversation on social media using #BeMightyRecycle and #BeMightyChristmas
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